Baidu gets rumbled…

The Register asks whether Baidu's position as China's dominant search engine is due to the search results of pirated mp3s

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Last week, the Register did an in-depth study into the well known, but never-proved use of deep linking to pirate MP3’s for download.  Baidu, the Chinese search engine with a 70% share of the local search market, has achieved this position through a combination of first mover advantage and more relevant Mandarin language search results.  However, it has always been speculated that the real reason for Baidu’s popularity has been the search results to music tracks hosted on (their own?) servers in China.

Read the Register article here and some excellent commentary by

Silicon Hutong

Music 2.0

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