360buy enters the cloud music business

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This just in, mainland e-commerce juggernaut 360buy have thrown their hat into the ring for paid, cloud-based music services. music.360buy.com debuted today with everyone from Hedgehog and Queen Sea Big Shark (we see you, Modern Sky) to Tizzy Bac, Maximillian Hecker and Tanya Chua. Prices range from Right now, you can also pick up free downloads from the likes of Eason Chan, Stefanie Sun and Sodagreen. Individual songs start at ¥1.99 and most albums go from ¥9.90 to ¥19.90 though we did spot an audiobook of Jane Austen’s Emma that was selling for a whopping ¥258.90 (or ¥1.99 per track).

The catch is of course, you can only play the songs on 360buy’s proprietary app, called LeMusic. However, with the catalogues of domestic heavy hitters such as Gold Typhoon, Taihe Rye Music and Huayi Brothers already signed on to the service, we may just have a new player entering the game.

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